Are in Crisis

At the start of the 20th century, 500,000 rhinos roamed the wild.

By 1970, the worldwide population fell to 70,000.

Today, only 29,500 rhinos survive in the wild.

Four of the five species remaining are threatened.

Three are critically endangered, which means they could go extinct in our lifetime.


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Record Poaching

Across Africa, poachers kill three or more rhinos per day to feed the demand for horn on the black market.

Rhino deaths in Africa may soon outpace births.

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In 2017, more than 1,100 rhinos were killed across Africa - a nearly 9,000% increase since 2007.

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Last year, poachers killed more than 1,028 rhinos in South Africa, 36 in Zimbabwe, and 32 in Namibia. This does not count orphaned rhino calves who have died after losing their mothers.

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Growing Demand for Rhino Horn

Burgeoning middle classes in China and Vietnam are increasingly able to afford rhino horn, which is illegally traded on the black market. This demand drives record poaching rates.

Rhinos are poached for their horn, which is made of keratin — the same as your hair and fingernails

Consumers in Vietnam use rhino horn as purported cures for everything from hangovers to cancer and as a show of wealth

Consumers in China use rhino horn as a status symbol and in Traditional Asian Medicine to reduce fever and treat other ailments

There is no scientific evidence that rhino horn has any medicinal value.
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Habitat Fragmentation

Human development has chopped up landscapes where rhinos live, leading to small, isolated populations that cannot get together to breed.

Dividing a habitat prevents rhinos from breeding.

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Lack of Political Will

Range countries and consumer countries alike need to crack down on corruption, enforce their laws, and uphold their commitments to international treaties if rhinos are to survive.

This is crucial if rhinos are to survive.


Rhinos Could Go Extinct in Our Lifetime

Help others learn about the threats rhinos face.

Help rhinos survive generations to come.


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